Training in Business

Training in Business Resources and Trends

You Have to Know Where to Get Data on Your Customer Before You Can Know Your Customer

Cisco, Cloudera, Featured, Professional Development, Project Management, Routing & Switching, Technology, Training in Business

Every good marketer knows that understanding your customer and his or her needs is the cornerstone of what we do. If you didn’t know before, the fact that topics like segmentation, buyer/user personas, and customer analytics have recently dominated conferences, the blogosphere, and conversations everywhere should be a clue. But, becoming the kind of marketer who really knows his or her customer also requires you to understand how to get that information in the first place, which can be just plain daunting.

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Delivering Dynamic and Engaging Content to Mobile Devices (Part 1 of 2)

Cisco, Cloudera, Featured, Professional Development, Project Management, Routing & Switching, Technology, Training in Business

Adopting a mobile strategy enables benefits that go far beyond merely delivering your current content to a tablet device. Imagine enriching content with collaboration via social networking platforms, test yourself modules, multimedia enhancements, interactivity, annotations, and more. An effective mobile strategy based on HTML5, the latest open standard, allows you to deliver content to all mobile platforms (Apple, Android and Microsoft Windows) and all desktop/laptop computers — without the restrictions of proprietary tools like Adobe Flash.

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Lower Cyber Risk and Reduce Liability with TBAT (Threat-Behavior-Attitude-Training)

Cisco, Cloudera, Featured, Professional Development, Project Management, Routing & Switching, Technology, Training in Business

If you haven’t seen stories about cybersecurity, data breaches, and hackers, then you either avoid the news or you live in a shoebox. If you are a business owner, you have a fiduciary responsibility to protect your company from known threats. Hackers today are a known threat, and statistics show that getting hacked is not a matter of if, but when.

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