It seems like every time I’m preparing to attend one of IBM’s large user conferences, event organizers just keep upping the wow factor. Whether it’s Serena Williams sharing how using data improved her tennis game or Kevin Spacey preaching about how technology empowers the rule breakers, I am amazed at how these celebrity keynote speakers always bring the message down to its essence with an IBM spin. So now it’s time for IBM Insight 2015, and who’s on the bill to speak but Hollywood legend Ron Howard.
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How to Leverage the Top Seven Conference Tracks from IBM Enterprise
As conference season winds down and the holidays approach, I can hardly believe it’s already been over a month since IBM Enterprise. As we move into the home stretch of 2014, what are you concerned with?
Read moreI’m Stoked about IBM Connect 2014 Because You (Obviously) Can’t Be a Marketer Anymore without Being a Technologist
As I’m preparing to attend IBM Connect 2014 next week, I’m starting to reflect on the fact that there are still a lot of marketers in the industry who are reluctant to adopt some of the promising new customer experience and social business technologies.
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