The Unending Challenge of Managing “The Database”

If you’re a large organization, somewhere in the bowels of the IT department is “The Database”. It doesn’t matter what kind of database server it runs on, maybe it’s SQL Server, maybe it’s MySQL, but The Database has something big in it – the output of that exhaustive customer survey you did, or the company’s complete sales history back to 1986. But whatever it is, it has gobs of data, and you likely have no idea what’s in it.

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The Future of Sales Training Putting Technology to Work for the Seller

Over the past few decades, the selling environment has changed dramatically. The pace of business is faster, ultra-informed buyers come to the table having already researched their desired solutions, and productivity demands on sales professionals are …

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