Selling or telling. Are you really listening?

Have you ever talked yourself out of a sale? Selling is not about telling. It’s about helping the prospect relate to your product or service to the satisfaction of their wants and needs. It’s also about helping them discover needs of which they were previously unaware. How do you accomplish this? By asking thought-provoking questions[…] Read More

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How to speak up and be assertive with a sales prospect

Today I asked a group of salespeople to share something that they wished they’d said to a prospect when they had the chance. I explained they were in a ‘safe environment’ so it was okay to be honest. The comments were interesting. And when I say interesting, I mean somewhat reserved, restrained and polite. Some[…] Read More

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How to Prepare for Departing Clients

Nothing lasts forever, right? While it may seem pessimistic, having a plan for dealing with a client’s departure is sound advice when it comes to maintaining business and clients. We spend so much time building solid, trusting relationships with clients that it can come as quite a blow when news hits that your client contact[…] Read More

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Survey says: The hardest sell is to your boss

Sandler Training spends more than 92,000 hours per year training companies and individuals how to strengthen sales, leadership and management skills. But in addition to traditional selling, Sandler knows that selling is part of everyone’s everyday life – regardless of one’s profession. It’s true. Take a moment and think about the last 24 hours. Did[…] Read More

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The Formula for Success in 2014

This is the time of year that a lot of people start talking about setting goals. In reality, goal-setting and goal evaluation should be an ongoing process, a process that takes place all year long. But it is true that the end of one year and the beginning of another offers a good opportunity for[…] Read More

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