Six Proven Steps to Successfully Drive Adoption of Your Sales Methodology

According to Deloitte, over $130 billion is spent annually on training programs. Generating top-line revenue means closing deals, so a lot of time and money is invested in sales training. Showing an ROI requires driving adoption at an individual, team …

Read more

Using Brain Science to Create Learning Addicts

The motivational similarities and brain response between a recreational drug user and a professional salesperson are proven. Great salespeople love the adrenaline rush they get from advancing an opportunity or making a sale, and even describe the feeling as a “high,” which is actually a very appropriate description.

Read more

Learning and Its Impact Measuring What Matters

What gets measured gets done! Learning metrics have mostly been confined to an inside out focus around efficiency and cost-driven factors: personal days, penetration percentage, attendance/no show percent (turnout), utilization of trainers, utilization of training facilities, cost per participant, budgeted versus spent money on L&D, L&D cost per training hour- the list is endless. The question is what is the essence?

Read more